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mission is simple: eliminate growth friction and directly maximize your online sales using Shopify ecosystem alongside custom integrations.

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  • Friedrichstraße 88, 10117 Berlin, Germany1330 6th Avenue, NY, USA
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Case Studies

Discover how we solve complex engineering challenges

From optimizing cloud infrastructure to building scalable web platforms, explore how we transform technical hurdles into elegant, robust architectures. Each case study showcases our commitment to clean code, reliable delivery, and performance.

Reconfigured event tracking after theme updatePerformance Optimization
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Meta Ads and GA4 stopped tracking Add to Cart and Begin Checkout events after a Shopify theme update. Reconfigured the Meta Ads and GA4 event tracking to support the new Shopify theme.

Solution

Reconfigured the Meta Ads and GA4 event tracking to support the new Shopify theme, restoring Add to Cart and Begin Checkout events across the entire conversion funnel.

Client

Edward Copenhagen shop

Am

Writer

AmirAbbas - Infrastructure & Integration Engineer
Restoring Payment API and webhook connectionsBackend Engineering & API Integration
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Store faced Shopify payment gateway API and webhook issues, restored reliable checkout and payment processing.

Solution

Debugged the payment gateway integration, resolved API and webhook issues, optimized payment processing, and restored reliable checkout functionality.

Client

Hassy foods shop

Th

Writer

Thomas - E-commerce Solutions Architect
Duplicate purchase conversions fixPerformance Optimization
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GA4 was reporting duplicate purchase conversions. removed duplicate purchase event implementations and consolidated tracking into a single source.

Solution

Audited the GTM container and Shopify tracking setup, removed duplicate purchase event implementations and consolidated tracking into a single source.

Client

Janet Heller Jewelry

Ad

Writer

Adam - Office & Resource Manager
Server-Side Meta CAPI ImplementationPerformance Optimization
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A Shopify store's orders continued to grow, but Meta was missing conversions due to iOS, Safari and adblockers. Replaced client-side tracking with server-side tracking using Meta Conversions API (CAPI).

Solution

Replaced browser-only client-side tracking with a server-side implementation using Meta Conversions API (CAPI), ensuring purchase events were delivered more reliably despite browser privacy restrictions and improving conversion attribution accuracy.

Client

Base Blocks

Th

Writer

Thomas - E-commerce Solutions Architect
Payment Routing across international marketsBackend Engineering & API Integration
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Optimized regional payment routing and enabled 3D Secure authentication, reducing payment failures across Asian markets.

Solution

Integrated a local payment gateway, optimized regional payment routing, enabled 3D Secure authentication, and implemented smart retry logic to improve payment authorization rates.

Client

Edward Copenhagen shop

Si

Writer

Sina - Commerce Engineer & App Developer
Sofra: Custom Shopify Plus Store for Luxury FurnitureTheme Architecture
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Sofra required an enterprise-grade storefront capable of handling high-volume luxury furniture sales while overcoming severe legacy site speed bottlenecks.

Solution

We engineered a scalable Shopify Plus architecture featuring elegant, custom-coded layouts. This high-performance system successfully streamlined checkout flows, optimized high-res media delivery, and unlocked a dramatic conversion rate boost for their luxury product catalog.

Client

Sofra

Th

Writer

Thomas - E-commerce Solutions Architect
Custom Shopify Store Development for Serene Apparel BrandTheme Architecture
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The brand suffered from 4.8s mobile lag and high checkout abandonment before the rebuild.

Solution

We replaced the legacy template with a premium custom theme architecture, refining product discovery and optimizing the mobile cart flow to achieve a +128% conversion boost across all responsive layouts.

Client

Serene Apparel

Si

Writer

Sina - Commerce Engineer & App Developer
Seamless Shopify Migration & Store Setup | E-Commerce FootwearShopify Migration
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Legacy platform bottlenecks throttled conversion rates and mobile checkout speeds for a growing sneaker retail store.

Solution

Reengineered the digital storefront by migrating to Shopify, deploying an optimized theme, and ensuring a zero-downtime database transfer that unlocked a 40% bounce rate reduction.

Client

SoleStep Retailers

Ad

Writer

Adam - Office & Resource Manager
Headless Next.js Store for Premium Personal CareShopify Headless
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Replacing a sluggish monolithic theme with a high-performance headless architecture to maximize e-commerce conversions.

Solution

Decoupled the frontend using Next.js and the Shopify Storefront API, delivering instant page transitions and exceptional performance. This shift to a bespoke, mobile-first interface completely eliminated layout restrictions and optimized the purchasing journey, achieving an unprecedented metric boost across the store.

Client

Premium Personal Care Brand

Am

Writer

AmirAbbas - Infrastructure & Integration Engineer